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Adobe Abandons Mobile Flash Video (Over Steve Jobs’ Dead Body) 2011/11/10

Posted by nydawg in Archives, Digital Preservation, Information Technology (IT), Intellectual Property, Media.
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Wired Magazine ran an interesting news story that many have been expecting!  “On Wednesday morning, Adobe delivered the eulogy for its multi-media Flash platform for mobile, stating the company would no longer invest resources in porting its once-indispensable cross-browser technology to smartphones and tablets.  It’s a startling admission of failure from a company that vehemently defended Flash and its mobile strategy in the face of Apple’s refusal to allow it on the iPhone and iPad. Adobe even took on Steve Jobs in a war of words over Flash’s viability as a mobile platform, all in the public domain.  But the writing was on the wall for Flash years ago, and Adobe knew it. With no Flash announcements to be heard at its Adobe Max conference earlier this year and with the company slowly beefing up its toolkit of Flash alternatives, Wednesday’s move is in step with Adobe’s broader strategy of migrating its loyal Flash developer base to a new era, one where mobile platforms reign supreme.”

It’s interesting to watch how these advancements will change our archiving strategies as older formats are retired and/or unsupported.  Everyone knows that the H.264 codec is more energy-efficient, but is the quality also better, and is it worth those license fees?!  So  just for fun, you might want to check out Steve Jobs’ “Thoughts on Flash” from April 2010:   “I wanted to jot down some of our thoughts on Adobe’s Flash products so that customers and critics may better understand why we do not allow Flash on iPhones, iPods and iPads. Adobe has characterized our decision as being primarily business driven – they say we want to protect our App Store – but in reality it is based on technology issues. Adobe claims that we are a closed system, and that Flash is open, but in fact the opposite is true. Let me explain.”

dk
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There’s an app for that: Why Software Is Eating Our Lunch 2011/08/20

Posted by nydawg in Digital Archives, Information Technology (IT), Intellectual Property, Media.
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Those of us who can remember the early days of the “browser wars“, there used to be a small “start-up” type company called Netscape. . . . and before Internet Explorer or Safari (or Firefox or Chrome, etc.), the new browser offered an easy way for people to get online, surf the world wide web and bridge the digital divide.  Today MARC ANDREESSEN the co-founder, weighs in with analysis ignoring how HP is jettisoning the webOS and buying Autonomy . . . .

“This week, Hewlett-Packard (where I am on the board) announced that it is exploring jettisoning its struggling PC business in favor of investing more heavily in software, where it sees better potential for growth. Meanwhile, Google plans to buy up the cellphone handset maker Motorola Mobility [aka Googorola]. Both moves surprised the tech world. But both moves are also in line with a trend I’ve observed, one that makes me optimistic about the future growth of the American and world economies, despite the recent turmoil in the stock market.”

Well, I guess he doesn’t really get into the webOS problem, but I found this bit about Borders and Amazon particularly interesting: “Perhaps the single most dramatic example of this phenomenon of software eating a traditional business is the suicide of Borders and corresponding rise of Amazon. In 2001, Borders agreed to hand over its online business to Amazon under the theory that online book sales were non-strategic and unimportant.

Oops.

Today, the world’s largest bookseller, Amazon, is a software company—its core capability is its amazing software engine for selling virtually everything online, no retail stores necessary. On top of that, while Borders was thrashing in the throes of impending bankruptcy, Amazon rearranged its web site to promote its Kindle digital books over physical books for the first time. Now even the books themselves are software.”

The reality is that the books themselves are a medium, not a software, but they will be dependent on hardware to read it.  If it’s a flash video on iPad, you won’t be able to, but if it’s a DVD, you won’t be able to watch it on the iPad either!

Andreesen goes on to remind us that video and content with data caps are ultimately the future cash cow.
“Today’s largest video service by number of subscribers is a software company: Netflix. How Netflix eviscerated Blockbuster is an old story, but now other traditional entertainment providers are facing the same threat. Comcast, Time Warner and others are responding by transforming themselves into software companies with efforts such as TV Everywhere, which liberates content from the physical cable and connects it to smartphones and tablets.”

Read all about it : “Why Software Is Eating the World” from WallStreetJournal